AssetWise names Phuket a growth engine as TITLE completes B6bn Bang Tao project
AssetWise and TITLE are expanding a Phuket residential and lifestyle platform, with the 789-unit THE TITLE Heritage Bang-Tao ready for handover.
AssetWise has identified Phuket as a key growth engine as it expands a property and lifestyle platform on the island with developer Rompho Property, known as TITLE.
The strategy targets leisure residences for Thai and international buyers, particularly those seeking second homes and retirees with high purchasing power. AssetWise and TITLE said they are developing an ecosystem that links residential property with hospitality, lifestyle, health and wellness, and tourism services.
TITLE has completed THE TITLE Heritage Bang-Tao, a flagship project valued at B6 billion in the Bang Tao area. The development covers more than 15 rai and comprises 789 units, and is ready for handover following the completion of construction.
The project was launched under the concept “The Great Heritage”, combining Neo-Classical architecture with influences from Phuket’s Peranakan Baba-Yaya culture. Its shared facilities include a lazy pool, an island pool and a rooftop sky pool, along with more than 5,800 square metres of green space and over 33 amenities.
Units range from one-bedroom residences to penthouses, with sizes of about 32 to 190 sq m. TITLE said the designs focus on wide-fronted rooms and large balconies intended to open views towards the surrounding nature.
AssetWise’s existing Phuket ecosystem includes The Esquire property-management business, Mingle community mall and The Salute beach club. The company is preparing to open Hotel Indigo Phuket Nai Yang Beach and VOCO Phuket Bangtao, while also planning to expand into health and wellness services as Phuket develops towards a global medical and wellness hub.
Residents of THE TITLE Heritage Bang-Tao will receive membership of The Title Club, which connects them with health, wellness and lifestyle activities offered by partner brands. TITLE also said the membership includes benefits related to the Long Stay Visa.
TITLE said it has other projects under development and preparing for phased completion and handover. The company also highlighted community and environmental initiatives in Phuket, including blood-donation drives, support for school construction, improvements to the landscape around Nai Yang Beach, and beach-conservation and clean-up activities.
