SHR posts record Q1 profit on growth in Thailand and Maldives hotels
SHR posts record Q1 profit on growth in Thailand and Maldives hotels — confirmed details at this stage for Phuket readers.
S Hotels and Resorts Plc, or SHR, reported a record first-quarter profit of Bt264 million on May 18, driven by continued growth at its hotels in Thailand and the Maldives, including Phuket. Net profit for Q1 2026 rose 51% from the same period last year as the company benefited from peak travel season demand across its core properties.
Phuket resort among standout performers
The company said its Thailand portfolio remained a key earnings driver in the quarter, supported by solid trading at resort properties.
SAii Laguna Phuket was singled out for strong performance, with a reported figure of Bt13,951. SHR said the quarter’s gains were led by its main hotel clusters in Thailand and the Maldives.
Middle East conflict seen weighing on Q2 travel demand
SHR said the conflict in the Middle East could affect each market differently and may begin to pressure tourist travel and tourism spending in the second quarter.
The company expects hotels in Fiji and the United Kingdom to face relatively limited disruption because their core customer base is made up of short-haul and domestic travelers. That mix should help those properties continue growing revenue per available room, or RevPAR.
Chief executive Michael David Marshall said the conflict was one of the key factors weighing on the company’s overall operating outlook. He said SHR was responding with more cautious operations, more aggressive marketing, a push to find replacement source markets, and tighter cost control to support business stability and keep 2026 performance in line with its target.
Source: https://www.prachachat.net/public-relations/news-2008593
