Phuket Beach Life festival under way at Patong’s Loma Park

The three-day Phuket Beach Life 2026 festival is under way at Loma Park in Patong, featuring water sports, beach activities, local food, live music and free admission for visitors.

The opening ceremony was held at 7.40pm on Friday, 30 October, and was presided over by Phuket Vice Governor Romdon Hayiawae. Mayor Lalita delivered welcoming remarks, while Nat Krutsut, the Tourism Authority of Thailand’s deputy governor for tourism products and business, outlined the festival’s objectives.

The programme includes stand-up paddleboarding, other beach activities, a local food zone, and stalls selling beach equipment and handicrafts. Artists, local bands and DJs are scheduled to perform throughout the event.

Maiyarap performed on Friday, while Whal & Dolph performed on Saturday, 31 October. Getsunova is scheduled to perform on Sunday, 1 November.

The festival is being held under the TAT’s “Amazing Multi-Racing Festival 2026” project, which combines sporting and entertainment activities to promote tourism. Organisers say it is intended to showcase Patong Beach and generate income for local restaurants, tourism operators and community-based enterprises.